With only a fortnight to go (less in some territories), promotion is underway in earnest and the fair name of Kinect Sports: Season Two is surfacing in all kinds of situations. TGS, EG Expo, GAMEfest, GAMES11 and rAge were among the last wave of public gaming events, so let’s rummage like maddened raccoons to unearth what’s been going on since then.
The G3 (Gaming and Giving for Good) fundraisers in the US were a big deal, with actors, musicians and sports stars ranging from Anthony Anderson to Ryan Merriman via Brea Grant and Carol Rodriguez stepping into the G3 Miracle Lounge to field Kinect and Xbox 360 Game With Fame challenges from online competitors in aid of a great cause, Children’s Miracle Network Hospitals. That was a big sentence. Meanwhile, Kinect Sports went solo in GameStop’s own G3 Game With Fame, inviting people to meet and compete against basketball stars Shawn Marion, Andrew Bynum, Brandon Roy and Landry Fields in four different stores from New York to West Hollywood.
CollegeFest 2011 drew a few diverse faces of its own into the Sports fold, while Canada went with football stars for its own official event – the Kinect Sports: Season Two All Star Challenge, still live at the time of writing – which offers entrants a chance to hike over to Toronto and face off against Damon Allen and J.P. Arencibia.
In the UK, Season Two picks up where Kinect Sports left off in sponsoring the latest series of Sky’s knockabout sports quiz A League of Their Own on Friday nights, and also joins the ‘Your Kinect’ Experience in ferrying its fashionable booth from the Metro Centre down to London’s Westfield and the Clothes Show Live in Birmingham, luring in thrilled gamesplayers and alarmed shoppers to get hands-on and “play Kinect in your own personalised room”.
Also in the UK, press and Xbox webmasters recently headed down to The Gathering 2011 preview event in Reading to play games, watch presentations, mingle and compete with the Xbox EMEA team and devs including Rare’s own “Big Fun” and “The Missile”. Far-flung Singapore then got its own Kinect Magic holiday preview event where the likes of Beatrice Chia and Mark Richmond turned up and got stuck in. We’re a bit envious of the Singaporean contingent’s fancy Season Two decor.
The TV ad for Season Two is now circulating online, so you should be seeing that pop up on your actual telly very shortly. In the meantime, let’s not forget that Kinect Sports (original flava) is nominated in the Best Sports category at this year’s Golden Joysticks, or that pre-ordering Season Two through listed retailers in certain territories will get you the Bonus Old School Avatar Pack. Superstylin’.
(Image credits: Casey Rodgers/AP Images for Microsoft, Graeme “The Badness” Boyd)